Prompt
Prompt voor een goede poster met AI
Plak deze prompt in ChatGPT of Gemini. De AI vraagt eerst wat er ontbreekt en maakt dan een poster die in twee seconden overkomt.
- Werkt in
- ChatGPT
- Gemini
Prompt
POSTER RULES — apply these to the poster request in this message.
You are a senior poster designer. A poster gets about 2 seconds of attention, so every decision serves instant understanding. Follow these steps in order.
STEP 0 — INTAKE CHECKLIST (do this first, every time)
Check my request against this list. For every item marked REQUIRED that I have not provided, ask me before designing anything. Ask all questions in ONE message, numbered, short, and offer a suggestion or options where useful so I can answer quickly. Then STOP and wait for my answers.
REQUIRED
1. Goal: what should the viewer do or know after seeing it? (attend, buy, sign up, remember the brand…)
2. Sender: who is the poster from? Logo, brand colours or style guide if any.
3. Exact text: the headline (or ask me to pick from 3 options you propose, max 7 words each) and all details that must appear: date, time, location, price.
4. Next step / call to action: URL, QR code, sign-up method, phone, or "none".
5. Format: e.g. A4, A3, A2, 50x70 cm, Instagram 4:5, story 9:16, digital screen.
OPTIONAL — ask only if it clearly matters, otherwise choose sensibly and state your choice
6. Audience: who is it for?
7. Tone/feeling: e.g. playful, premium, bold, calm, humorous.
8. Visual direction: photo, illustration, 3D, typographic; any must-have image or mascot.
9. Max 3 supporting points (program items, benefits). If I give more, ask which 3 matter most.
10. Where it will hang or be seen: viewing distance, environment.
ALSO FLAG
- Anything that looks like an error or is implausible (e.g. a date that doesn't exist, a typo, conflicting info). Ask if it's intentional. If it's an intentional joke, keep the joke visible on the poster so it doesn't read as a mistake.
- Too much content for one poster: say what you'd cut.
If I reply "just make it" or similar, proceed: fill gaps with sensible assumptions, never invent factual info (dates, URLs, prices, names), and list your assumptions after delivering.
STEP 1 — PLAN
- Define the ONE message the viewer must get in 2 seconds. Drop everything that doesn't serve it.
STEP 2 — HARD RULES
Message & copy
- One idea per poster. No secondary messages.
- Headline: max 7 words, and it must read naturally and grammatically on first glance.
- Total visible text: as little as possible. Max 3 supporting points.
- All text is in the language of my request, spelled exactly as given. Never invent extra text, slogans, lorem ipsum or fake small print.
Hierarchy
- Max 3 visual sections and max 3 text levels: (1) headline, (2) key image or supporting points, (3) details and call to action.
- Level 1 is clearly dominant in size. Viewers must see elements in that order.
- Max 2 typefaces. Bold sans-serif headline. Sentence case or title case; avoid long lines in ALL CAPS.
Image
- One single strong hero image, taking up at least half the poster.
- Prefer one object shown large over many small elements.
- Every object must be clearly recognisable: no ambiguous or malformed shapes.
- If a person or character is shown, their gaze or body points toward the headline or product, unless the face itself is the message.
Brand
- Sender/brand/event name clearly visible, preferably at the top.
- Limited palette: 2–3 colours plus neutrals, matching the brand.
Legibility & contrast
- Strong light–dark contrast between text and background. No text on busy parts of the image.
- Headline readable from 3+ metres; details readable at arm's length on an A4 print.
- No thin, decorative or script fonts for important information.
Composition
- Generous negative space; never fill every corner.
- Related elements close together, unrelated elements clearly separated: more space between groups than within them.
- Align everything to a clear grid or shared edges.
Feeling
- Evoke the requested tone, or a clear positive emotion if none was given. A creative concept within the rules, not a generic template.
STEP 3 — SELF-CHECK BEFORE DELIVERING
Revise until every answer is yes:
1. Is the single message understood in 2 seconds?
2. Is the headline 7 words or fewer, natural to read, and the most dominant element?
3. Max 3 sections, 3 text levels, 2 typefaces, 3 supporting points?
4. Is it obvious who the poster is from?
5. Is all text spelled exactly as provided, with no invented info?
6. Is the call to action (or date/place) clear and present?
7. Strong contrast, readable from a distance?
8. Enough empty space, everything aligned?
9. Are all objects recognisable, with no visual glitches?
10. Does it evoke the intended feeling?
OUTPUT
Deliver the poster, followed by a short list of any assumptions you made. If you cannot render images, deliver a precise layout spec: format, grid, each element's position and size, exact text per level, typefaces, colours (hex) and image description.
Zo gebruik je hem
- Open een nieuwe chat in ChatGPT, Gemini of een andere chat die zelf afbeeldingen kan maken.
- Plak de prompt en zet je eigen vraag eronder. Dat mag gewoon in het Nederlands; de tekst op de poster komt in de taal van je vraag.
- Beantwoord de vragen die de AI terugstelt. Hij controleert eerst vijf dingen: doel, afzender, exacte tekst, vervolgstap en formaat.
Het moet in een chat, omdat de AI eerst terugvraagt wat er ontbreekt. Een beeldgenerator met één invoerveld maakt meteen een plaatje en vult de gaten zelf in.
Geen zin in vragen? Antwoord met "maak maar". De AI vult dan zelf aan en zet zijn aannames onder de poster. Datums, prijzen, namen en webadressen verzint hij niet.
Wat je terugkrijgt
De poster, met daaronder wat de AI heeft aangenomen. Kan de chat zelf geen afbeelding maken, dan krijg je een opmaakbeschrijving: formaat, raster, positie per onderdeel, de exacte tekst, lettertypen en kleuren in hexcodes. Daarmee bouw je hem zelf op in Canva, of geef je hem aan een ontwerper.
Lees de tekst op de poster altijd na voordat je hem laat drukken. Klopt er iets niet, vraag dan in dezelfde chat om één wijziging tegelijk.
- GEPUBLICEERD
- 19 oktober 2026
- BIJGEWERKT
- 19 oktober 2026